With their strategic placement and visual format, Google shopping ads are effective and affordable ways for e-commerce businesses to capture customers’ attention when they are actively looking for specific products to purchase. However, they are quite different from search ads and require unique strategies and specific tactics to become successful. Here are some tips […]
Internet marketing industry adapted the idea of white labeling from the manufacturing industry, where outsourcing production and its rebranding is a common practice to bridge the demand while focusing on the quality. The search engine marketing industry follows the same ideals. White label was adapted as a standard practice when marketing agencies struggle to deliver […]
Everyone can set up a Google Ads account; literally, it is just a five-minute task. Mastering the account, however, is the different story all together, as a number of factors, including strategy application, data tracking and analysis, advertisement aptitude, internet marketing understanding, and type of business determines it. All these skills are hard to acquire […]
Internet marketing includes a big bouquet of services, some of those are digital strategy, concept development, website and web portal development, campaign evaluation and analysis, content development, viral video, SNS platforms strategies, pay per click management and organic marketing. Offering all these services in-house, which the Internet marketing warrants, is quite a task. And that […]
What every seller, be it online retailers or brick-and-mortar establishments, wants is a second chance—a second opportunity to convert the client or consumer. However, that rarely happens for a number of reasons, such as lack of wherewithal and resources at disposal to follow consumers. Is there a way that let business owners convert qualified leads […]
PPC has become one of the most prominent channels for generating revenue and getting actionable data. With increasing competition and constantly changing search engine rules and algorithms, business is seeking for white label PPC management services. It is an interesting marketing model, wherein the advertisers pay a certain amount of fixed fee each time, when […]
