If you’re involved in Google Ads management, you’ve probably come across the new Google Ads user interface. The new UI is sleek and visually striking, for sure. And it offers many great new features that you can overlook if you’ve become used to the old UI. PPC experts have worked with the new UI and […]
At a top-rated PPC agency, internet marketing professionals consider many metrics in their quest to optimize Google Ads campaigns. One of the most important ad metrics is CTR aka click-through rate. Read on to learn what good CTR looks like, why it’s important and how you can improve it. An Overview of CTR CTR […]
Google Ads campaigns are meant to drive new business to you. However, this is only possible if your campaigns are running like they are meant too. Irrespective of the size of your business, a regular PPC audit is a must to ensure that your Google Ads is always optimized. Do you really need an […]
Is your online marketing strategy optimized for generating phone leads? If not, you’re losing out on a valuable opportunity to build trust, create relationships and increase sales quickly. A Google Ads management professional can help you give prospects opportunities to contact you and generate phone leads throughout the sales funnel. Google Ads – The […]
Many people have a novice misconception that the Google Ads display network is meant only for large and globalized business that run large scale branding campaigns. However, this is not even close to be true! If you have set up your Google shopping ads and are managing them accurately, they can prove to be an […]
