Less data from PPC campaigns does not always have to mean less action! The biggest digital advertising platforms such as Google, Facebook, Amazon, and Apple are taking huge steps to accommodate the present and upcoming consumer data regulation. As a PPC marketer, you might think that having access to less data might make it harder […]
Digital marketing is constantly evolving with strategies that best suit the target audience and garner the best results. From paid marketing to chatbots to sentiment or preference analysis, the latest technological advancements are incorporated into digital marketing strategies today. Business owners do not always have the specialized expertise and knowledge to put these digital marketing […]
