A decade ago, marketers managed the bidding for keywords manually. Since then, the process of PPC campaign management has significantly become more automated. As the PPC landscape rapidly changes, new performance data is being collected on a regular basis. As a result, there is always more optimizing to do. And that is where audits come […]
One of the worst mistakes that Ads account owners do is leaving an account untouched after setting it up. Performing an Ads audit periodically is necessary to detect weak spots and find new opportunities that can potentially increase revenue. Unlocking Success: Key Areas to Explore in Your Ads Account Audit Check Campaign Settings One […]
Google Ads campaigns are meant to drive new business to you. However, this is only possible if your campaigns are running like they are meant too. Irrespective of the size of your business, a regular PPC audit is a must to ensure that your Google Ads is always optimized. Do you really need an […]
It is of enormous significance for you to keep track of your PPC or Google Ads account. If you are a person of lethargic approach, and a keen enhancer of your procrastination skills, then mate, such lacklustre will take you nowhere! In addition to losing out on potential growth opportunities, you might risk humiliation, and […]
